Strategy and content

How the pandemic has turbo charged video for learning online

Recent years have shown a huge shift in people’s learning habits and classroom-based training giving way to informal learning at the point of need. However, the events of the last 18 months have accelerated this shift beyond our expectations. Video remains the top growth area in digital learning and its versatility continues to expand, but there are now new challenges in keeping learners engaged with, and inspired by your learning messages online. From content curated from the web, to informal, user generated content captured quickly on a smart phone, to licensed learning libraries - video has something to offer us all. Explore how two very different organisations are using it to deliver video-based learning that really works.

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